Whereas everyone is smart in business but you cannot tackle all business matters personally and hiring a full time professional for such tasks that come once in a while is not a good move, so engaging an outside expert can be an extra measure to ensure business receive proper attention for growth. It also can be useful to have a third-party’s perspective on matters that require objectivity, or an “extra set of eyes” to verify that no mistakes made in a critical process and the business growth is on an ascending curve other than gambling
